Bee People secures CHF 1.3 million in new funding round

Swiss health and wellness company Bee People has successfully closed a CHF 1.3 million seed funding round. Investor commitments exceeded the target funding amount by more than 30%.

Bee People develops scientifically backed food supplements based on propolis and other bee-derived
ingredients. The company combines the natural defense mechanisms of bees with modern scientific research,
product development, and Swiss quality standards. Its existing product portfolio is currently undergoing significant
expansion, with new applications being continuously introduced.

Founders Marie So and Daniel Meyer previously built the Swiss e-mobility company EGO Movement,
successfully expanded it internationally, and ultimately sold it to India's TVS Motor Group. Several investors from
that venture are now backing the team once again at Bee People.

The funding round includes several prominent Swiss entrepreneurs and investors, alongside respected medical
professionals and healthcare experts. The investor group also includes experienced individuals who will play a
strategically important role in supporting Bee People's expansion into Asia.

"The fact that several investors are backing us for a second time is a strong vote of confidence. They know how
we work and share our ambition to build businesses with a long-term vision and international reach," say Marie
and Daniel.

Since its market launch, Bee People has been expanding its presence in Swiss pharmacies, drugstores,
specialist retailers, and e-commerce platforms. The company has also established an initial foothold in the Asian
market, where traditional and natural health products have a strong cultural presence and propolis is considerably
better known than in many European markets.

The DACH region (Germany, Austria, and Switzerland) plays a central role in Bee People's European growth
strategy. The company sees significant potential to bring propolis beyond its traditional niche and establish it as a
modern ingredient for everyday health and wellness. Bee People is entering the German market in September
2026 through its own online store.

"While propolis is already available in Switzerland, Austria, and Germany, products often lack consistent quality
standards and a solid scientific foundation. This is exactly where we see an opportunity. By incorporating the
latest scientific findings into our products and maintaining Swiss quality standards, we aim to take propolis to the
next level," the founders explain.

The newly raised capital will be invested in research and development, expanding distribution channels, and
accelerating international growth. In addition to Germany, Bee People plans to enter further markets across
Europe and Asia.

"Over millions of years, bees have developed highly sophisticated mechanisms to protect their hives. We want to
harness this knowledge to create modern health and wellness products. Our ambition is to build a global Swiss
health brand at the intersection of nature and science," the founders conclude.

About Bee People

Bee People is a Swiss health and wellness company headquartered in St. Moritz. The company develops scientifically backed food supplements based on propolis and other bee-derived ingredients. Bee People combines the power of nature with scientific research and Swiss quality standards.