MIRAI FOODS – a Swiss company at the forefront of cultivated meat production – has entered into a strategic partnership agreement to develop cultivated beef production in Singapore and accelerate regulatory approval.

MIRAI FOODS has entered into a partnership agreement with Gaia Foods, a company specializing in cultivated red meat technology in Singapore and a subsidiary of Shiok Meats, the first cultivated seafood company in SE Asia.  The collaboration will enable the two innovators to exchange know-how and supplies to bring cultivated beef to Singapore. 

MIRAI FOODS will supply Gaia Foods with its one-of-a-kind bovine muscle and fat stem cells – the essential raw material for producing cultivated beef. These are natural, highly pure, non-genetically modified cells collected from premium cattle breeds, which are hard to come by in Singapore.

A growing appetite

“We are excited to partner with one of the world’s leading cultivated seafood producers and their subsidiary cultivated meat company to extend the culinary choice for Singaporean consumers to premium, Swiss quality cultivated beef”, shares Christoph Mayr, CEO at MIRAI FOODS. “Partnering with a Singaporean company is particularly interesting for us given the country’s strong distribution and partnership network across the Asia Pacific region, which has been showing a growing appetite for safe, high-quality beef”, he adds.

Shiok Meats will provide MIRAI with its advanced regulatory information and know-how, gained from being located in the first country in the world to approve the sale of cultivated meat and home to the largest cultivated meat facility in Asia. MIRAI’s regulatory dossier filing in Singapore will be a first crucial milestone for the Swiss company to enter markets outside of its home ground. 

Sandhya Sriram, Group CEO at Shiok Meats and Gaia Foods, reveals that “this partnership is the result of a strong relationship we have been building with MIRAI. We already started working with MIRAI’s stem cells and are very happy with their performance. Whilst we will leverage our regulatory status and expertise to help MIRAI accelerate its market entry in Singapore, we are also looking at the potential production and distribution of our seafood products in Switzerland, a high purchasing power market with a strong first adoption mindset.”

About MIRAI FOODS

MIRAI FOODS is a Swiss deep tech food company and one of the fastest moving 2nd generation cultivated meat start-ups, focusing on non-GMO, premium beef. Since its inception in 2019 the company has developed ground-breaking technologies that enable the cost-efficient and scalable production of natural, highest quality, 100% cultivated beef that is tasty, nutritious, and healthy. The unique combination of its patented technologies allows the company to produce whole cut filets and steaks. MIRAI has raised six million USD in seed equity, received three million USD in non-dilutive research grants and filed three defensible patents.

About Shiok Meats and Gaia Foods

Shiok Meats is a cultivated meat and seafood company – the first of its kind in Singapore and South-East Asia. “Shiok” in Singapore and Malay slang means fantastic, delicious, or simply put – pleasure. Shiok Meats owns SEA’s first cultivated red meat company, Gaia Foods. Their mission is to bring delicious, sustainable, and healthy seafood and meats to the table, using their technology to grow meat from healthy cells instead of animals. Currently, Shiok produces crustaceans like shrimps, crabs, and lobsters and are the first in the world to do so using cellular agriculture technology. Their meats are real meat, delicious and nutritious. Their meats are ethical and environment-friendly. Gaia Foods specializes on textured red meat like beef steaks.

Never miss a Swiss food innovation morsel.

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ALDI SUISSE is the first Swiss retailer to become a member of the Swiss Food & Nutrition Valley. By taking this step, ALDI strengthens its commitment to innovating to drive a more sustainable food system.

A new partnership for even more sustainable innovation

ALDI SUISSE is the first retailer in Switzerland to become a member of Swiss Food & Nutrition Valley. This move demonstrates its commitment to even more sustainability along its supply chains and driving innovations in agriculture and the food industry. The Swiss retailer believes that scientific and technological solutions will play a key role in shaping a more sustainable future.

Celebrating their membership, Jérôme Meyer, Country Managing Director at ALDI SUISSE said: “Healthy and sustainable nutrition is an essential part of our lives. That’s why agriculture and food affect everyone. There is still great potential here. We are therefore very pleased to be the first Swiss retailer to become part of Swiss Food & Nutrition Valley’s extensive network and we look forward to discovering, promoting and supporting exciting agricultural and food innovations.“

Major distributors play a key role in shaping a more sustainable food industry

Large distributors play an essential role in shaping more sustainable food systems. By becoming a Swiss Food & Nutrition Valley member, ALDI SUISSE makes an important contribution to driving a more future-focused food industry.

Swiss Food & Nutrition Valley Managing Director, Christina Senn-Jakobsen said: “Retailers play a vital gatekeeping role in driving more sustainable food systems. They shortlist the products that make it onto our dinner plates – shaping our supply chains from farm to fork and making it easier for consumers to make healthier and more sustainable choices. That’s why we’re thrilled to welcome ALDI SUISSE to the Valley. We look forward to welcoming them to the SFNV family and collaborating to create new programs to accelerate purpose-driven innovation! ”

About ALDI SUISSE

ALDI SUISSE AG is a Swiss company headquartered in Schwarzenbach (SG) and belongs to the group of companies ALDI SÜD, a global retail company. ALDI’s key values are simplicity, consistency and responsibility. In addition to high-quality products and affordable prices, this means ensuring sustainable, environmentally-friendly and animal-friendly production. A large proportion of sales from the ALDI SUISSE standard range of around 1800 products is generated from articles produced in Switzerland. With more than 3,900 employees and 230 branches, ALDI SUISSE has established itself as one of the largest employers in the Swiss retail trade since 2005.

About Swiss Food & Nutrition Valley

Swiss Food & Nutrition Valley (SFNV) is a not-for-profit association that strengthens and promotes food system innovation within Switzerland with global impact. SFNV’s diverse member organizations collaborate to address the most pressing challenges in food, agriculture and nutrition, and co-create innovative solutions that drive better planetary and human health.

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Potiio’s unique water bottle technology and flavor capsules use brain science to revolutionize soft drink consumption. They’re now welcoming investors in their mission to create a circular beverage economy focused on wellness, convenience, and plastic reduction.

The “magic potion” that tricks your tastebuds

Potiio founder, Cédric Sax, constantly sipped his favorite soft drink as a doctorate student at ETH Zurich. The drink helped him stay focused, motivated, and hydrated – but it was also packed with sugar and generated waste with each bottle he enjoyed.  

Cédric wanted to find a way to keep his soft drink habit while reducing all of the sugar and plastic. He realized the brain could be tricked into thinking it was consuming something sweet with a pulsating flow of flavor concentrate on the top of the tongue. This led to the design of potiio (based on the Latin term “potio” for “magic potion”) with the help of co-founder, Alessandro Hofmann. Now Cédric and Alessandro have big plans to shake up the beverage industry.

How the potiio water bottle works

Potiio’s unique reusable water bottle and recyclable flavor capsules use patent-pending pulse technology to create a new kind of soft drink experience. Simply fill the water bottle with tap or sparkling water, insert the flavor capsule, close the lid, and start sipping. Each sip begins by releasing a pulse of flavor from the capsules to give your taste buds a sweet sensation. A flow of water follows shortly after, but by then the brain has been tricked to believe you are still consuming a sweet soft drink even though it’s now mostly water. 

This flavor capsule technology allows potiio to reduce a drink’s sugar content by more than 30% without sacrificing any flavor. A variety of sweet liquids can also be packed into 50 ml containers instead of half-liter plastic bottles, creating eco-friendly flavor options for on-demand refreshment. This closed-loop system of reusable bottles and recyclable capsules can reduce a drink’s carbon footprint by 65% while still keeping hydration exciting and delicious.

Next steps

Potiio is currently seeking investors to support the production of its revolutionary water bottles and flavor capsules. Their crowdselling campaign kicks off on June 27 on Crowdify.net with the goal of selling 500 bottles.

In the future, potiio plans to expand the flavor and function of its own capsules and aims to work with established soft drink producers to bring their drinks to market using potiio technology.

About potiio

Potiio is the first water bottle technology that doesn’t sacrifice real taste and flavor for wellness. Unique bottle and flavor capsule technology helps potiio revolutionize soft drink consumption habits with a circular economy approach, allowing consumers to enjoy low-sugar soft drinks while also reducing plastic waste. 

Follow potiio on Linkedin or view their crowdselling page to learn more.

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The Swiss company Nexenic has developed a portable mini-steamer the size of a standard lunch box, and they’ve called it Steasy®. The product is soon to start serial production and enter the market. With a successful funding round to the tune of 1.8 million Swiss francs, its founders are gearing up for their invention’s entrance onto a wider stage.

Meet Steasy®

The company’s trio of founders and inventors met while studying at the Zurich University of Applied Sciences (ZHAW), and bonded in the queue to heat up their lunches in the microwave. But now, thanks to their easy yet revolutionary steaming device, those long waits may well be a thing of the past for future students. It turns out queueing has its benefits: the three – Claudio Ruiz, Reto Muhl and Johannes Hofer – used that time (and more) to dream up a solution to their predicament.

Enter Steasy®, their ingenious portable mini-steamer. No bigger than your average lunchbox, the device allows hungry users to heat up their meals gently and efficiently  – no microwave, oven or power socket needed. And now, thanks to a successful funding round, its inventors are one step closer to making their vision a reality.

A prototype of the Steasy® portable mini steamer.

Merging convenience, health and tech

To bring their innovation to the masses, the young entrepreneurs are making the final preparations for serial production and market entry – the portable mini-steamers are already being produced in Europe in partnership with a Swiss manufacturer. 

And the invention will do far more than just save its users the time and boredom of waiting in the microwave line. The steaming technology ensures vegetables retain their vitamins and nutrients, while meat stays moist and succulent. Not only that: the accompanying app means you can heat up your lunch from afar, and time it to coincide with the moment the clock hits noon. 

The founders see their creation adding particular value to students, who find themselves in the same predicament as they once did, as well as office workers – particularly those with health at the forefront of their minds – and those who work outdoors or on construction sites, away from any catering facilities. 

Milestone after milestone

The inventors have already celebrated several significant milestones, with the final prototype developed, tested and convincing enough to win over investors. “The functioning prototype and the successful customer testing phase were decisive in persuading investors to fund our next stage,” says Johannes Hofer, co-founder and CMO. “This meant we could sell not just a vision, but had a finished product including user data that proved the idea really worked.”

The founders closed the latest, oversubscribed funding round with an additional 1.8 million Swiss francs in the bank. With this new injection of cash, Steasy® will be able to enter serial production, paving the way to mass market entry. An initial launch is planned in Switzerland, with preorders for private individuals starting as soon as autumn this year.

A strategic partnership

The Swiss catering group, ZFV-Unternehmungen cooperative (ZFV), will not only invest financially but will also enter into a strategic partnership with the startup. This will include exploring how their solution could support ZFV in providing access to fresh, balanced food throughout the day. Dario Notaro, Chief Business Development Officer at ZFV sees clear synergies between their work: “At ZFV, we’re always eager to collaborate and work with creative partners to spot and develop innovative solutions.”

Find out more on the Steasy® website.

About Nexenic

Nexenic AG is a Swiss startup that aims to make everyday life easier. Nexenic AG works across various engineering fields to achieve this goal. Steasy®, the product developed by the startup, is a smart, lightweight and portable mini-steamer the size of a standard lunch box.

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